Tag: Phrase

Stop Words & Search Engine Optimization

Stop words are common words that are ignored by search engines at the time of searching a key phrase. This is done in order to save space on their server, and also to accelerate the search process. When a search

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Keywords Are The Currency of the Internet

We did one of our PPC Training Workshop last week which just showed me how big this knowledge GAP for successful online marketing SEM Initiatives really is. “Keywords are the currency of the Internet.” The most important part of Search Engine Marketing is

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