Tag: Advertiser

Affiliate Marketing, FTC; What does it all mean?

As of December 1,2009;  The online world has been hit by changes made by the Federal Trade Commission (FTC) to its Guidelines Concerning the Use of Testimonials and Endorsement in Advertising  As defined by the FTC, an endorsement or testimonial

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Adwords To Open Content Network to Certified Competing Networks

Google has done it again… In the coming months Google will open its Content Network to competing ad networks and give the power to it’s AdSense publishers to turn ON other certified network in order for these networks to compete

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