What is really cool about this tool (and should be used as a tool) is that you can observe what and more importantly HOW people are using keyphrases and/or what people are saying about a particular subject.

This should go along way in your social media marketing strategies

Great tool for keyword research, content sourcing and/or just getting involved in online conversations.

Are you in the know?

Do you currently have a network of websites to test these changes?

Do you have the time to be up to date?

See how our Pay Per Performance SEO services can help..

Matt Cutts is the head of Google’s Webspam team. The below video shows him answering questions on the webmaster help you tube channel.

Google Algorithm Changes at Least Once Per day.

Best part of this tool is that content supposedly get’s indexed automatically. In this case Google will have their hands full with spam, spam and more spam..

Would be interesting to see how this evolves.  Anyone playing with this one yet?

Have a peak at this introduction video Here:

Find the tool here: buzz.google.com

It would be interesting to see if this thread continues as the orginial poster asks some decent questions that we would all like to know..

The basis of a FAILED campaign.

My two first questions to them are:

1) Are you running these campaigns yourself?
2) Are you running negative keywords on these campaigns?

Look, DYI Google Adwords is certainly a steep learning curve. This learning curve costs YOU money.

Negative keywords are a root cause of most failed search campaigns.

This post is geared towards software companies that are utilizing the paid search environments as part of their online marketing mix.

First and foremost if you are unclear as to what negative keywords are you can read about them here.

One of the most UNDERUTILIZED ways of acquiring a negative keyword list is your own data, under your nose.

Print out a weekly, bi-weekly or monthly report (depending on volume) of the keywords being used to find your website. This data can be acquired through your organic data source or through Adwords own, Search Query Performance report.

Sift through these reports and you will notice many negative keywords that just do not apply to your product or service.

Here is a list of generic ones that I use for my ppc campaign management and I use as a starting point.

To negate freeloaders I use the following:
free
freeware
gratis
kostenlos
gratuit
“public domain”
“open source”

To negate people looking for cracks or pirated software:
crack
cracks
cracked
crackz
key
key gen
keygen
keygens
key gens
key generator
key gens
keygenz
“registration key”
“license key”
pirated
pirate
patch
patches
rapidshare
rapid share
serial
serials
serialz
wares
warez
unlock
unlocking
hack
hacked
hacks
password
torrent
torrents
torrentz
bittorrent

Programmers love to click on ads to search for sample code:

c++
delphi
php
flash
xml
visual basic
ajax
vb
api
excel
java
code
source
template
templates
model
example
sample
xls
xsl
sheet
schema
project

What about negating exact terms such as:
[software]
[program]
[programs]
[shareware]

The above are just a quick sample which might help my readers out in running their own campaigns. It is certainly NOT an exhausted list.

Negative Keyword Search is imperative to your paid search success.

As a Pay Per Performance PPC Management Company we take as much of the guesswork out of our PPC Managed Campaigns as we can. Not because we can, because we have too..

I hope this helps..

Good luck.. And good marketing..

Cheers,

YouTube is talking to Lions Gate Entertainment Corp., Sony Corp., Metro-Goldwyn-Mayer Inc. and Time Warner Inc.’s Warner Bros. about charging for new titles on the existing YouTube site.

Rentals will likely cost $3.99 per film, with studios getting a 70% cut. YouTube will host the titles on the same day as their DVD releases.

Another move towards media supremacy..  

I love it.

In the coming months Google will open its Content Network to competing ad networks and give the power to it’s AdSense publishers to turn ON other certified network in order for these networks to compete for advertising space.

This will undoubtedly increase average cost per click on the Google Content Network.

Check out this video:

Google Content Network is expanding

Google writes to their publishers (affiliates):

“This new capability will help you generate the most profit for every ad that appears on your site, whether the ads come from AdWords advertisers or Google-certified ad networks,”

From an advertiser perspective or affiliate perspective..  This is going to hurt..

Time to diversify boys & girls…

Still don’t understand the impact this could have on your business.

We can help through our Pay Per Performance Marketing Services.

Google Caffeine is looking to improve performance in areas such as size, indexing speed, accuracy and comprehensiveness.

Check it out here http://www2.sandbox.google.com/ and try a few searches with it.

Then, compare those results with those found on the current Google site.

Click on “Dissatisfied? Help us improve.” and type your feedback in the text box.

The old way of stuffing keywords into your titles are long gone, not only is google ’s algorithm getting smarter the average Internet searcher reads the title for spammy looking sites.

In other words, you might be losing out on good clicks by being a bit to spammy with your titles.

Let’s dissect our title here for a second..

“What does Internet Marketing and “Potty Training” have in common?”

Well the fact that I used the words “Internet marketing” might suggest that people clicking on this link would actually be interested in the subject and/or topic. The basis of a question as your title always makes the person reading it think and comparing “Potty Training” suggest that this might be a funny post..

So if you are reading this post..  HELLO…  thanks for dropping by but this post is really about how to choose your title in order to get targeted clicks..

So why “Potty Training”?

Well I am going through that right now and my 2 year old loves Elmo..

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